On target personas + Never-Gonna-Get-Its

Grande Ballroom

There was a time when Chris Young and his team at The Rainmaker Group would have gladly washed your car, sold you a training DVD, flown across the country to consult or deliver a motivational speech.

Sound like your business?

Thanks to the internet, the phone rang often. There was just one problem. An incredible amount of time was wasted engaging prospects who were price-shopping, time-robbing, free-loading, indecisive souls. In this session, Chris will share their journey with you, how they “burned the boats”, their triumphs and their mistakes as they pursue target persona utopia.